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Trucks are King

atlkvb

Heisman Winner
Gold Member
Jul 9, 2004
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In my business...people want room, comfort, and safety. Economy matters, but only as a practical application to the vehicle. Sedans won't be around in 10 years. Compacts will have a niche market among younger buyers, but pickup Trucks and particularly SUV's are now King among Automobile shoppers.

excerpt:
By 2022, LMC Automotive estimates 84 percent of the vehicles General Motors sells in the U.S. market will be some kind of truck or SUV. Ford's ratio of domestic SUV and truck sales will hit 90 percent; Fiat Chrysler's will notch a whopping 97 percent

Article:
https://www.cnbc.com/2018/04/06/the-steadily-disappearing-american-car.html
 
Last edited:
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