In the last few years, it seems like the men’s and women’s basketball teams often have their games scheduled at the same times or overlapping viewing windows.
Tonight, WBB is on at 7pm and MBB is on at 8pm, both being bigger matchups, both on ESPN+.
I understand it’s out of our control, but what’s the thought process here? Why would ESPN/Big 12 want to split viewership when they could easily move either game to Saturday or Sunday?
I’m struggling to find a good reason this happens so often.
Tonight, WBB is on at 7pm and MBB is on at 8pm, both being bigger matchups, both on ESPN+.
I understand it’s out of our control, but what’s the thought process here? Why would ESPN/Big 12 want to split viewership when they could easily move either game to Saturday or Sunday?
I’m struggling to find a good reason this happens so often.
