As we know, NIL deals on average are very small (FWIW, I have spent 8 years in sports licensing, including collegiate and NFLPA merch, and this was by no means a surprise). There is a select few picking up life changing amounts of money, and in football those that are picking it up are typically highly sought after QBs and RBs, even if they aren’t even a “sure thing”, as our current QB picked up a $1m deal and ended up being QB2 last season. If this LBer actually shows up here and excels, what exactly is going to change that wasn’t available to him right now from PSU and Clemson? Are you suggesting he wants to come here, drive up his NIL asking price, so those schools will come back and offer more? Why not just go there and play well and get a deal?
As for the elite players commanding the huge money, we were never getting those types anyway. Even Grier landed here in an unusual way, and while he was good, a late 3rd round QB is not exactly a generational talent for a program like Bama. So right now programs like Bama, UGA, Clemson, Ohio State, Oklahoma, are seemingly stashing an endless amount of NFL caliber talent they can win national titles with on their benches. Judging by the movement of QBs I expect the liquid market to benefit programs like ours as these kids don’t want to sign up for a Bennett/Daniels, Hurts/Tagovailoa, Mayfield/Murray, Miller/Barrett/Jones, Bryant/Lawrence situation. There is a good chance other position groups are trending in the same direction, I frankly haven’t looked yet. I suspect that’s why we have seen some recent outcry from Saban and Dabo as they can’t swindle kids any longer by promising them the world and being 2 deep with NFL caliber talent at every position. While it’s true they can essentially “buy” elite talent, they don’t have the payroll to keep an entire 2 deep happy, and depth more so than elite players has been the secret sauce to the sustained success of a program like Bama.