Many either can't see this future market or simply have a problem with it. Yormark is very smart for getting into Mexico before other P5's.
Cowboys know marketing and they see this.
The market in Mexico is not for alumni/current fans to travel to and fill up stadiums... it is for an entire new footprint.
Cowboys know marketing and they see this.
The market in Mexico is not for alumni/current fans to travel to and fill up stadiums... it is for an entire new footprint.
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