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Athletic article on NIL and college football recruiting...

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The Athletic reviewed three recruits’ recently signed NIL contracts, each with a different school-specific collective. The Athletic agreed to preserve the anonymity of all parties in order to get a better sense of the current market rates for top recruits. A four-star receiver landed a deal that will pay him more than $1 million over the next four years in exchange for his exclusive NIL rights. A defensive lineman ranked among the top 10 at his position received a three-year deal worth $1 million. And a three-star defensive lineman signed for $500,000 over four years.


“(NIL) creates a situation where you can basically buy players,” Alabama coach Nick Saban recently told the Associated Press. “You can do it in recruiting. I mean, if that’s what we want college football to be, I don’t know.”


“We lost a kid (on signing day) over that. That hurt,” a Power 5 head coach told The Athletic. “Two hours before, the mom is telling me he’s coming here. And then she said, ‘Coach, how can we turn down $300,000?’ You can’t. Take it, I get it.”


“You’re really guessing that this 18-year-old guy who has proven zero is worth a million dollars from somebody, somehow, however that money is getting there,” said the Power 5 head coach. “Like … what the **** are we talking about? Why even want to be associated with this? We’re ruining kids.”





College football as we know it is dead.
 
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